News
PPN a voice for Pilates Studios in Marketplace
Who are our clientele? How do we differ from gyms and sportscenters? How do our boutique environments and word-of-mouth recommendations survive the larger sports market?
After a meeting with Eversports in November, Eversports recognized that Pilates studios have a different clientele than the average gym- or sportscenter. Therefore, the Pilates studio may not benefit from the Marketplace.
For this reason, Eversports proposed to run a pilot for PPN newsletter subscribers, where both the client and Eversports can measure the success of Marketplace. The pilot is based on the fact that Pilates studios, in general, benefit more from steady customers / ‘bookers’ than clients who book irregularly.
The Pilot runs from January – March 2022 and recently took on another participant after our newsletter, February 2022.
Partner-studios of the PPN remain visible on the Eversports Marketplace until the pilot is discontinued and/or other arrangements are made.
For more information contact: info@pilatesprofessionalsnetherlands.nl